“In the life cycle of a theory, it starts off simple and then gets fancier and fancier, as brainy thinkers mount objections and the theory’s proponents develop more subtle, complex, and well-defended theory to stave them off. Then it dies. Actually, before it dies, it lives in a special preserve for theories too complicated to survive in the wild, called a university.” ― Eric Kaplan, Does Santa Exist?: A Philosophical Investigation